Dianping for businesses in Malaysia: which industries fit?
Malaysian F&B, beauty and spa, leisure, attractions and retail businesses can list on Dianping (大众点评) and be found by Chinese tourists and local Chinese customers. MerchantNgin (赢商), Dianping's official partner in Malaysia, typically takes a listing live 2-4 weeks after materials are complete.
Which Malaysian businesses can use Dianping?
F&B, beauty and spa, leisure, attractions and retail can all list, not only restaurants.
Dianping (大众点评) is the app Chinese consumers use to find restaurants, read reviews and buy deals, and its channels follow what people want to do: eat, look good, have fun, shop or take a day trip. Businesses in our five segments can apply to list in the matching channel; medical aesthetics (injectables, laser) needs checking first. Every store is still subject to the platform's verification review, and we check that with you in the free consultation.
Food channelChannel · 美食F&BCheck reviews and buy a voucher before the meal.F&B plan 
Beauty channelChannel · 美容Beauty & SpaTreatments and reviews, checked before the visit.Beauty & spa plan 
Leisure channelChannel · 休闲娱乐LeisureKTV, bars and escape rooms, picked before going out.Leisure plan 
Day-trip channelChannel · 周边游AttractionsDated tickets, bought before the trip.Attractions plan 
Shopping channelChannel · 购物RetailSouvenirs and shopping, with vouchers or set packages.Retail plan How do Chinese visitors use Dianping in Malaysia?
Chinese visitors check before they fly, search again on landing, and pay and review in the app.
Dianping added nearly 450 million genuine reviews in 2025, up 35%, and the fastest-growing categories were food, leisure and beautyXinhua, January 2026; that is platform-wide data, mostly from mainland China. In 2026 the Must-Visit List (必玩榜) expanded beyond mainland China to 33 cities and regions36Kr, September 2026, so leisure and attraction businesses in Malaysia now have a list of their own.
Before the tripThey start at homePhotos, ratings and reviews: the places are picked before the flight.What Dianping is - SearchThey search again in KLFood, spas, leisure, sights and shopping nearby, by channel.
ArriveThe store page leads them inAddress, opening hours and a Chinese description, all on the page.
PayThey pay in the appA voucher or set package bought first, then the code shown in store.About group buy 
ReviewThey write a real reviewIt stays on the store page for the next visitor to read.How the Must-Eat List is chosen How the Must-Visit List is chosen
How busy is Malaysia on Dianping?
Visitors are rising, and so are reviews and orders.
They search, read reviews and buy deals on Dianping before they fly.
Once here, they open Dianping again to find places, read reviews and buy deals.
During the 2025 National Day holiday peak, Dianping Malaysia saw F&B orders up 698%, daily active users up 26% and new reviews up 96%Dianping Ads Division, 2025 National Day Outbound Travel Insights.
On 26 August 2026 Dianping held its overseas Must-Eat List (必吃榜) ceremony in Kuala Lumpur. 45 Malaysian restaurants in 5 cities made the 2026 list, 13 of them in Kuala Lumpur, and Melaka and Semporna are newly includedShenzhen News, 27 Aug 2026. The list grows out of diners' own recommendations and is published by the platform; we never promise a place on it.
Must-Eat List 2026 ceremony · Kuala LumpurHow does a Malaysian business get listed on Dianping, and which package suits it?
In four steps. We do all the work on the Chinese-platform side; you supply your store materials from a checklist. Typical go-live is 2-4 weeks once materials are complete.
- Free consult
We look at your store and your customer mix, assess the realistic Dianping opportunity and recommend a plan.
WhatsApp or in person - Materials
Store details, photos, your menu or service list, SSM registration and the owner's NRIC or passport, from a simple bilingual checklist.
Bilingual checklist - Setup and verification
Listing and official verification, storefront and banner design, menu or service list translation, photo gallery and signature items.
Review: 3-5 working days - Promote and grow
推广通 CPC ads, group-buy deals and vouchers, review management, optimised monthly with transparent reporting.
Live 2-4 weeks after materials
The service is annual with a 1-year minimum. To be live before a Chinese holiday peak, start on materials early.
We serve merchants in person in the Klang Valley (KL + Selangor); for other areas, please ask us.
The difference is group buy: the Merchant Verified Listing is built on the verified merchant account (商户通), and the Full Package adds group buy on top. Both are annual, with a proposal and quote after the free consultation. Every verified merchant is also cross-listed on Meituan (美团), Dianping's parent company: one setup, two platforms.
Group-buy deals work well for a signature set meal, a treatment package or an experience; attractions can sell dated or timed tickets, and shops can sell cash vouchers or set packages.
An annual package built on the verified merchant account (商户通).
- Official Dianping verified merchant account (商户通), one per outlet
- CPC promotion, ad budget and managed bidding included
- Storefront and banner design, photo gallery, signature highlights
- Activation, setup and training; monthly performance report
- Meituan cross-listing
- Group-buy deals and deal pricing
The Merchant Verified Listing, plus group buy.
- Everything in Merchant Verified Listing
- Group-buy activation: set-meal and voucher design, listing and operations
- Deal pricing strategy
- New deals reviewed by the platform in 3-5 days; deals and store details also listed on Meituan
Plans by industry, and the Dianping overview
F&BRestaurant on Dianping in Malaysia: how to reach Chinese diners
Beauty & SpaSpa or beauty salon in Malaysia: how to reach Chinese tourists on Dianping
LeisureLeisure business in Malaysia: how to reach Chinese tourists on Dianping
AttractionsTourist attractions in Malaysia: how Chinese visitors find you on Dianping
RetailRetail in Malaysia: how shops reach Chinese tourists on Dianping
DianpingWhat is Dianping, and why does it matter to a Malaysian business?